Discussion Chapter #3
Post 2 questions questions. Remember that one of the marking criteria is that students need to "post well before the deadline so that others have sufficient time to respond." So, do not wait until near the deadline to post questions and join these peer conversations. You are encouraged to share your own stories related to how your attitudes toward something/someone (car, laptop, phone, hairstyle, boyfriend/girlfriend, friends,...) are correlates/uncorrelated with your behavior (purchasing, dating, conflict, reconciliation, ....). Be SPECIFIC in terms of the behavior, context, and time Ex. In this chapter, we learned that attitudes can be correlated to behavior. One thing that stood out to me were situational factors. Situational factors explain how a person's attitude being correlated to a behavior depends on the type of situation they are in: an individuated situation, deindividuated situation, or a scriipted situation. According to the textbook, individuated situations encourage people to focus on their own attitudes, deindividuated situations encourage people to adopt a group's perspective, and scriipted situations cause people to respond automatically, without thinking about their attitude. An example of situational factors in my life is when I wake up to go to work. On Saturday, my alarm clock went off at 6:00 am, and I immediately got out of bed and got ready for work. This shows a scriipted situation, because I responded automatically, without focusing on my attitude. Questions: What is an example of situational factors in your life? What type of situation is it: individuated, deindividuated, or scriipted? The way an attitude is formed can have an impact on whether attitudes impact behavior - Direct experience - Indirect experience - Vested interest - Personal stake in the outcome of a situation; ego-involvement Also, attitude accessibility, or our ability to access attitudes toward certain thing/people in our mind may determine our behavior. Similarly, in order for a behavior to be influenced by attitudes, it must be perceived as relevant to the behavior See page 48-52, Chapter 3. Textbook: Frymier A. B. & Nadler, M. K. (2021). Persuasion: Integrating theory, research, and practice (5th ed.). Kendall Hunt Publishing.

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