Directions Using as an example a company that has gone out of business or is in
Directions Using as an example a company that has gone out of business or is in failure, what do you feel was their largest mistake?  Might the company have been successful if they had done a better job implementing their strategies or was their primary strategy flawed?   Use the Vermeulen & Sivanathan (2017) article as a source. Do not use Blockbuster as the company!

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