CaseStudyGuidelinesandRubric.html.zip

Case Study Guidelines and Rubric.html

Overview

As businesses grow and expand, they can face a lot of challenges and it becomes extremely important to review and revise strategies to ensure everything runs efficiently. In this assignment, you will review a real-world case study and apply what you’ve learned about different theories to suggest some strategies to improve communication.

Prompt

Read the McDaniel’s Burgers real-world case study in 13.4 Chapter Exercises of the textbook carefully. Then, write a short paper with your responses to the questions that follow the scenario. In your paper, also include your suggestion if you think using a different theory will help manage the team and the business better.

Specifically, you must address the following rubric criteria:

  • Identify some of the classical theories presented in this case study and explain their advantages and disadvantages with respect to this scenario.
  • Predict the business outcomes.
    • Include the information you would need to collect and how you would use the information to predict the business outcomes.
  • Discuss ways to improve communication for both customers and employees, including proposing a new theory to better suit the situation.
  • Include suggestions to help improve customer satisfaction and employee retention.

Guidelines for Submission

Write and submit a short paper of about 500 words to review and respond to the case study questions. Include all citations for resources you reference in APA format.

Module Four Case Study Rubric

CriteriaExemplary (100%)Proficient (85%)Needs Improvement (55%)Not Evident (0%)Value
Identify Classical TheoriesExceeds proficiency in an exceptionally clear, insightful, sophisticated, or creative mannerIdentifies classical theories that apply to this scenario; explains why they apply; includes advantages and disadvantages of using this scenarioShows progress toward proficiency, but with errors or omissions; areas for improvement may include missing or vague supporting arguments for the identified theories; missing advantages and/or disadvantages of the theories identifiedDoes not attempt criterion30
Predict Business OutcomesExceeds proficiency in an exceptionally clear, insightful, sophisticated, or creative mannerPredicts how current strategy will affect the business; includes information needed and assumed for making the predictionShows progress toward proficiency, but with errors or omissions; areas for improvement may include missing or vague supporting arguments for predictions; missing required informationDoes not attempt criterion15
Discuss Ways to Improve CommunicationExceeds proficiency in an exceptionally clear, insightful, sophisticated, or creative mannerIncludes alternative theories, and why they are better; includes specific strategies for improving communication for both customers and employeesShows progress toward proficiency, but with errors or omissions; areas for improvement may include missing or vague supporting arguments for alternate theories; missing strategies for improving communication for customers or employeesDoes not attempt criterion30
Include Suggestions to Improve Customer Satisfaction and Employee RetentionExceeds proficiency in an exceptionally clear, insightful, sophisticated, or creative mannerIncludes at least one way each to improve customer satisfaction and employee retentionShows progress toward proficiency, but with errors or omissions; areas for improvement may include missing suggestions for customer satisfaction or employee retentionDoes not attempt criterion10
Articulation of ResponseExceeds proficiency in an exceptionally clear, insightful, sophisticated, or creative mannerClearly conveys meaning with correct grammar, sentence structure, and spelling, demonstrating an understanding of audience and purposeShows progress toward proficiency, but with errors in grammar, sentence structure, and spelling, negatively impacting readabilitySubmission has critical errors in grammar, sentence structure, and spelling, preventing understanding of ideas10
Citations and AttributionsUses citations for ideas requiring attribution, with few or no minor errorsUses citations for ideas requiring attribution, with consistent minor errorsUses citations for ideas requiring attribution, with major errorsDoes not use citations for ideas requiring attribution5
Total:100%

Leave a Reply

Your email address will not be published.